Masonry Blog

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    Authority Selling: Don’t Like Me? Who Cares? You Will Buy Because You Respect Me
    295 232 Shaun Alger

    Don’t Like Me? Who Cares? You Will Buy Because You Respect Me A lot has been written about building rapport and getting prospects to like you when selling them. This is all well and good, but it has led to,…

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    How to Sell to Top Influencers
    296 221 Shaun Alger

    How would you like to pitch one person and get steady, repeated sales from many people from this? Rhetorical question, of course. The secret to achieve this is to sell to “influencers,” otherwise known as “opinion leaders” — those personalities…

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    Dumb Sh&# Sales Managers Say
    293 195 Shaun Alger

    The only thing worse than a poorly performing sales team is an idiot manager whose constant delivery of counterproductive messages is the primary cause of the sales team’s failure. There, I said it. Not to let bad salespeople off the…

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    Hire Sales Athletes and Win!
    196 295 Shaun Alger

    With awe-inspiring performances and unbreakable spirit, athletes are spectacular sellers. Pitchman Michael Jordan sold millions of gym shoes and briefs for Nike and Hanes. Blake Griffin made KIAs cool. Olympian Michael Phelps made Subway meals seem like nectar of the…

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    Salespeople and Paperwork – Why the Hate?
    294 215 Shaun Alger

    Invoices, order forms, expense reports, sales reports, appointment logs, credit applications – it doesn’t matter. If it’s a piece of paper work, your salespeople don’t like it and probably whine like hell about it. Paperwork is usually slow to come…

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    5 New Ways to Grow Revenue in 2014
    294 196 Shaun Alger

    In business, you adapt or you eventually fade away. Part of this, however, is knowing what to do in order to adapt successfully, and this is where a lot of business owners simply come up short. In this post, I…

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    Sales Hiring in 2014: What You Need to Know As a Recruiter
    278 202 Shaun Alger

    The world has changed. Buyers are researching and forming strong opinions well before they enter the traditional sales funnel, and sellers need to adapt. So do recruiters.  With roughly 30 percent of businesses having vacancies for full-time sales positions in…

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    A Sample Sales Process for a Small Business
    214 288 Shaun Alger

    Heroes are dead. At least in sales they are. If they are not totally dead, they are on their way out, anyway. What am I talking about? I am talking about the lone wolf sales guy who “wings it” on…

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