Assess using Predictive Index. Right Seats on Bus. Use PI to hire new Sales & Marketing Team. Implement Sales Meeting 2.0 with Dashboards. Less Art, More Science.
Sales Funnel. Sales Steps. Measurable. Conversion Rates and Metrics.
1) Survey clients for Messaging, New Found Revenue, Referrals.
2) Assess and Interview current sales & marketing staff. Fire and Hire to optimize.
3) Lead Gen.
4) CRM and Dashboards, Reports.
5) Run Sales Meeting 2.0. Either fractionally own it or train an in house employee to learn and execute.